Business Lead
Generation

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  • What are Leads?
  • Why are Leads Important?
  • Understanding Audience and Buyer
  • Difference Between Domestic and International Audience
  • Planning Strategies for Lead Generation
  • Different Methods to Generate Leads
  • Lead Generation with Organic Manner
  • Lead with Online Communication
  • Leads with Offline Communication
  • Lead Generation with Paid Tools
  • Leads and Landing Page
  • Landing Page Optimisation
  • Do’s and Don’ts for Landing Pages
  • Role of Testing in Lead Generation
  • Types of Testing
  • Conversion Funnel
  • Reporting and Analysis
  • Roadmap from Leads to Sales
  • Project Case Study

 

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